About Our Site
CakeBaker was formed to offer a unique reference point on cake making, cake decoration, tasty recipes, cake storage and presentation.
If you want to know why your cake sank, how to decorate it, when to ice it or how to customise a recipe, then you'll find out here.
Our concern was that there was no single UK resource for interesting features and practical advice on this subject.
Our features and articles are written by professional journalists and experts - who have a particular interest, or a background in this area.
Our Background
CakeBaker was founded by John Rowlinson, the founder of PtS.John, through PtS, is involved in a number of ventures including software and property companies. A small percentage of revenue from these activities goes towards funding CakeBaker and a number of similar sites.
There is no drive to generate profit and the focus is simply on creating the highest quality information possible that is widely read.
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